Marketing Executive

Salary Details

Salary Description: Competetive Salary Offered

Job Description For Marketing Executive

SOFITEL

Company Description

Free your full potential. When you enter our hotel, a world of opportunity is open to you. Whatever your career aspirations, however you wish to evolve your role, you can pursue your passion here. Every day you can learn something different, with training and support from the experienced people around you. And when you are ready for a new career adventure, our global hotel group is full of possibilities.

Emerging as a pioneering French luxury hospitality brand in 1964, Sofitel brings French zest and inspires heartfelt encounters to the most sought-after destinations worldwide. Seamlessly melding local culture with the French zest for life through remarkable savoir-faire and generous service, Sofitel is for free-minded travelers and arts and culture afficionados who have an appreciation for a refined and understated sense of modern luxury.

Job Description

Support in the creation and delivery of quality Marketing activities that effectively convey the brand stories of Sofitel Queenstown Hotel & Spa.

• Creatively design and deliver Sofitel Queenstown's social media content in line with the Marketing strategy:
• Assist in the creation and distribution of EDM and maintain the database of contacts and clients.
• Support in the creation of in-house promotions and advertising opportunities for Hotel outlets; Salon Rouge, Le Petit Salon, Left Bank Bistro & Sofitel Spa by L'Occitane, collaborating closely with the sales, reservations, and F&B teams to align marketing campaigns with hotel promotions and events.
• Confidently support content creation of Hotel marketing material across multiple digital channels, as well as conducting regular audits of external distribution sites such as third-party websites.
• Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads, etc.) to maximise ROI and spend.
• Monitor and analyse website traffic, conversion rates, and online shopping cart revenue, providing insights and recommendations for improvement.

• Proven experience in digital marketing, preferably in the hospitality or luxury industry and proficiency in design programs;
• Strong understanding of SEO, SEM and social media advertising;
• Proficiency in digital marketing tools such as Google Analytics, Meta Business Suite, Canva, Adobe Creative Suite, WordPress and other content management systems (CMS);
• Strong analytical skills to assess digital campaign performance and optimise strategies;
• You are self-motivated and enjoy working autonomously, with the ability to multi-task;
• Excellent written and verbal communication skills with a strong eye for detail and creativity.

• Daily staff meals provided.
• Loyalty card entitling you to discounted Hotel stays, food and beverage rates and Spa treatments worldwide.
• Ongoing reward and recognition incentives and awards.
• Opportunities for further development and worldwide career progression within Accor.
• Work for a world-leading Global hotel company.
• Free gym access
• Free ski hire during winter months
• Refer a friend incentive
• Supportive and friendly working environment.
• Dry cleaning allowance.
• Wellness initiatives, including EAP, Yoga classes and Mental Health apps.