L’Ermitage Beverly Hills Signs TCA Representation in the Middle East
TCA expands North American representation
TCA (Travel Connections Arabia), part of the TCA Group of Companies, has been appointed by L’Ermitage Beverly Hills to represent the heritage property in the Middle East. As a leading global sales and marketing outsourcing agency for the luxury hospitality, tourism and travel industry in the Middle East, TCA will connect the region’s travel trade and luxury specialists with the urbane retreat nestled in the beating heart of Los Angeles’ prestigious neighbourhood.
As the longest-tenured Forbes 5-star all-suite hotel, its 116 suites are spacious with modern appointments while evoking a sense of old Hollywood glamour. Since 1975 the hotel has prided itself on delivering old-world service with warm-hearted California charm. Situated on the palm-lined boulevard Burton Way, the hotel is a stone’s throw from Rodeo Drive a luxury destination in its own right that intersects luxury, fashion and world-class entertainment.
“L’Ermitage Beverly Hills is incredibly excited to partner with Travel Connections Arabia. As a Beverly Hills hotel that believes in exceptional personalized service and world-class hospitality for our guests, our alignment with TCA’s service-driven approach to creating enriching travel experiences felt like a natural collaboration. The GCC market is one we always look forward to welcoming with our bespoke five-star service and warm-hearted California charm,” said General Manager, Scott Berger.
After more than a decade in the market, TCA offers a seamless sales and marketing extension to that of its world-class partner hotels, generating lucrative inbound travel business from the Middle East to properties and destinations located around the world. Through identifying marketing strengths, as well as travel and lifestyle trends, and with an in-depth knowledge of the GCC market, TCA can create and nurture strategic alliances to meet its clients’ goals.
Ahmed M. Soliman, CEO of TCA Group of Companies, said: “L’Ermitage Beverly Hills is an exceptional property and it’s all suite concept is perfect for Middle East travellers as they enjoy larger accommodations when they travel. The hotel is perfectly situated for both business and leisure travellers providing the luxury and comfort that, as well as diversity in the destination that will provide for interesting opportunities for shopping, dining and access to excellent entertainment.”
TCA’s outstanding collection of hospitality and tourism clients include some of the most exclusive hotels and resorts around the world, such as The Langham, London, eight exceptional Constance Hotels & Resorts, spread across the Indian Ocean’s top destinations: the Seychelles, the Maldives, Mauritius and Madagascar, as well as Evok Hotels, El Palace Barcelona, The Bürgenstock Selection, Disneyland® Paris, Disney Cruise Line and Saudi Tourism Authority, to name a few.
About L’Ermitage Beverly Hills
L’Ermitage Beverly Hills is the premier independent Five-Star and Five Diamond hotel that celebrates luxury through the lens of an elevated residential-style experience. Located in the heart of Beverly Hills, L’Ermitage has been named a Forbes Five-Star property for 23 consecutive years. As the country’s first all-suite hotel, L’Ermitage Beverly Hills is committed to offering travelers a best-in-class experience accented by excellence in service and spacious accommodations. The 116-suite hotel is renowned for providing a home-away-from-home for discerning visitors and locals alike who seek exceptional hospitality combined with personal touches in an intimate urban sanctuary setting. For more information, please visit lermitagebeverlyhills.com
About TCA:
UAE-based Travel Connections Arabia (TCA) launched in 2008 to specialise in the regional sales and marketing of international tourism industry clients. With over 60 years of in-depth experience in the lucrative GCC market, TCA offers unparalleled opportunities for market penetration hitting the travel trade, major corporations and affluent individuals. Offering a seamless extension to its partner hotels’ sales and marketing teams, calculated initiatives promote inbound business from the Middle East to its partner hotels.
For further media information
TCApr on behalf of TCA
Kate Mullen
Director of PR
M: +971-52-5375860