The Set Collection Appoints Eliot Sandiford as Vice President of PR & Partnerships
Eliot Sandiford to Vice President of PR and Partnerships, The Set Collection
February 2024: The Set Collection, a leading name in luxury hospitality, proudly announces the promotion of Eliot Sandiford to Vice President of PR and Partnerships. With seven years of dedicated service to the Group, Eliot’s appointment underscores the company’s commitment to fostering talent and recognizing exceptional leadership within its ranks.
With a career that includes leadership positions at renowned establishments across Asia and the UK, Eliot bring invaluable expertise to his new position. His prior roles leading the PR team for the Desa Potato Head group of companies in Indonesia, Singapore and Hong Kong and his tenure at The Lane Crawford Joyce Group across Greater China have honed his ability to navigate complex markets and build meaningful partnerships.
In his new capacity as VP of PR and Partnerships, Eliot will continue to play a pivotal role in shaping The Set Collection’s global communications strategy. He oversees the company’s international PR agencies and property-based communications teams, ensuring a cohesive and impactful approach across all channels. Additionally, Eliot will spearhead the development and execution of strategic partnerships for the Group’s prestigious portfolio of hotels, enhancing the brand’s presence in key markets.
Eliot Sandiford’s promotion reflects The Set Collection’s unwavering commitment to excellence and innovation in the luxury hospitality sector. His vision and leadership will drive the company’s continued growth and success in an increasingly competitive landscape.
About The Set Collection:
The Set Collection is a distinguished brand representation company, comprising like-minded independent hotels, led by seasoned hoteliers. Designed to provide an alternative to traditional representation and distribution services, The Set Collection offers a tailored solution that adapts swiftly to ever-evolving market conditions and the specific needs of its member hotels. The collections portfolio has expanded to include 18 unique properties, comprised of hotels, resorts and private residences, across 9 countries and continues to strive in curating the world’s most exceptional stays for its esteemed guests.
Amit Singh
Mumbai, India
Excellent Company For Hospitality Professionals