Sherifat Ajayi Recognized in Hozpitality's Best Sales, Marketing, and PR Leaders in the Middle East 2025
Sherifat is a PR expert who consistently delivers impactful strategic campaigns, secures top-tier media coverage, and shapes influential brand leadership, ensuring her clients stand out in a competitive market.
Sherifat Ajayi, PR Director, Means Design Advertising has been recognized in Hozpitality's Best 30 Sales, Marketing, and PR Leaders in the Middle East 2025.
Sherifat Ajayi is a seasoned PR and communications professional with over a decade of experience, specializing in media relations, influencer marketing, and strategic communications. Currently serving as a PR Account Manager at MEANS Design Digital PR and Communications, Sherifat has worked with renowned brands such as Kempinski Mall of the Emirates, Accor, Emaar Hospitality, Sofitel, Marriott, Ladurée, and Damac, making significant contributions to their brand visibility and public image.
Her expertise lies in developing and executing comprehensive PR strategies that secure top-tier media coverage, build strong relationships with journalists, editors, and influencers, and position brands for thought leadership. Sherifat's ability to craft compelling narratives and drive impactful campaigns has helped her clients stand out in a competitive market.
Before joining MEANS Design, Sherifat worked with prestigious organizations like ITP Media Group and Landmark PR & Digital Communications, where she focused on event coordination, business development, and stakeholder engagement. She has facilitated partnerships with global brands like Puma, Nina’s Paris, and Elizabeth Arden, showcasing her ability to drive successful collaborations.
Sherifat holds a Higher National Diploma (HND) in Quantity Surveying and is currently pursuing a Diploma in Management & Leadership at Westford School of Management. Fluent in English, she excels in strategic planning, negotiation, and driving campaigns that enhance brand recognition.
With her wealth of experience and passion for delivering results, Sherifat Ajayi continues to be a valuable asset in the PR and communications field, making a lasting impact on the brands she represents.
Meela Seenarain
Dubai, United Arab Emirates UAE