Sherif Amin, named among Hozpitality's Best Commended Sales and Marketing Leaders in the Middle East for 2023
With over 15 years of experience, Sherif Amin is currently the Asst—Director of Sales at TIME Grand Plaza Hotel.
Sherif Amin's career trajectory started as a GSA, where he displayed exceptional value at the front desk, leading to a quick promotion to Sales Executive. He continued to pursue his passion for sales and marketing, and after moving to Dubai, he became the youngest Director of Sales at ACCOR KSA before assuming the role of Assistant Director of Sales at Plaza.
Sherif's remarkable contribution to revenue generation is noteworthy. He has successfully managed his accounts and forged long-term deals with various clients, including sports teams, leisure organizations, government entities, and wholesalers. Sherif consistently exceeds expectations, achieving 60 percent more than what was budgeted, with a total production of 3,292,000, despite having a target of only 1,980,000.
His efforts led to 5032 room nights and significant revenue generation.
Sherif is a firm believer in creating opportunities rather than waiting for them to arise. Recently, he demonstrated his exceptional customer service skills by helping the ASE Group during a layover on their way back to Turkey after an earthquake caused their flight to be canceled. Sherif transferred some of their guests to other sister facilities of TIME Hotels, and throughout their stay, he provided support, coordinated with housekeeping, and ensured that rooms were ready for guests. His commitment to customer satisfaction is evident in his approach to treating his clients as individuals in need of comfort and a positive experience.
Sherif's sales expertise coupled with his exceptional customer service skills make him a remarkable professional in his field.
Meela Seenarain
Dubai, United Arab Emirates UAE