Mouna Ouni Recognized in Hozpitality's Best Sales, Marketing, and PR Leaders in the Middle East 2025
With an esteemed 20-year career in hospitality marketing, Mouna has consistently demonstrated outstanding leadership and an exceptional grasp of the industry's dynamic nature.
Mouna Ouni, Director of Marketing and Communications at Swissotel Al Murooj Dubai, has been recognized in Hozpitality's Best 30 Sales, Marketing, and PR Leaders in the Middle East 2025. With a distinguished 20-year career in hospitality marketing, Mouna has demonstrated remarkable leadership and a deep understanding of the dynamic industry.
Over the past four years, Mouna has played an instrumental role in the growth and brand enhancement of Swissotel Al Murooj Dubai. Her visionary leadership in marketing and communications has helped position the hotel as a leading destination in Dubai's competitive market. Under her guidance, the hotel has secured 20 prestigious awards, solidifying its reputation for excellence in the hospitality sector.
Mouna’s expertise spans across brand management, strategic communications, and creative executions, with a keen ability to identify and capitalize on market trends. Her success in leveraging influencer marketing, especially during Dubai’s staycation boom, resulted in a 10% organic growth in the hotel’s social media audience, reflects her innovative campaigns and deep understanding of consumer behavior.
In addition to her work with Swissotel Al Murooj Dubai, Mouna has successfully developed and executed rebranding strategies for a variety of F&B outlets across multiple hotel properties. Her vast network within key media channels, including trade, consumer, and government publications, ensures maximum visibility for her campaigns.
Mouna Ouni’s dedication to excellence, innovation, and proven success makes her a true leader in hospitality marketing, and she is a deserving recipient of this prestigious recognition.
Meela Seenarain
Dubai, United Arab Emirates UAE