Matthew Weihs named among Hozpitality's Best 30 Hospitality and Tourism Leaders in the Middle East for 2023
Matthew Weihs, Group Managing Director at The Bench has been recognized as one of the Best 30 Hospitality and Tourism Leaders in the Middle East by Hozpitality Group.
Matthew Weihs serves as the Managing Director of Bench, where he focuses on cultivating new business opportunities and sales for Bench and its partners. In his role, he not only supports the overall direction of the business but also provides essential commercial assistance for new product launches.
Matthew is a dedicated development director with over two decades of experience in business-to-business conferences. His expertise lies in creating compelling business propositions and securing support for launching new events and services for Bench. Since joining Bench in 2020, his primary responsibilities have involved business development, collaborating closely with sponsor organizations to bolster Bench's events, education initiatives, and sustainable growth efforts within the hospitality industry.
In his capacity, Matthew spearheads growth opportunities for The Bench across various service lines, including Bench Events, Bench Solutions, and Bench Experts. He has successfully developed a diverse client base within the hospitality sector, offering tailor-made digital marketing services that encompass managing online and hybrid events, along with crafting bespoke marketing campaigns.
Under Matthew's leadership, The Bench's conference portfolio has expanded to cover key sectors such as hotel investment, restaurant investment, aviation, and real estate development. Notably, he is the visionary behind significant events like the African Hotel Investment Forum (AHIF), Efficient Building Investment Forum (SPACE), and the recently launched IDEEA, focusing on hotel investment in Central Eastern Europe, SEE, and Russia CIS regions.
Matthew's expertise spans various areas, including project management, campaign development, sales management, resourcing, marketing, and business development. His strategic acumen and innovative approach have contributed significantly to Bench's success in the competitive landscape of the hospitality industry.
Meela Seenarain
Dubai, United Arab Emirates UAE