JA Resorts & Hotels Announces Repositioning of Flagship Resort in Jebel Ali
The 5-star, JA Jebel Ali Golf Resort will be renamed ‘The Resort, Jebel Ali Beach’ effective from 1st November 2018.
- The Resort, Jebel Ali Beach will be home to three properties: JA Beach Hotel, JA Palm Tree Court and JA Lake View Hotel, which will open in September 2019 and be announced soon.
- The repositioning of JA Resorts & Hotels flagship resort will see commitment to delivering exceptional services and experiences that will engage all generations of holiday makers.
- Located just 10 minutes away from Dubai Parks & Resorts, The Resort, Jebel Ali Beach is Dubai’s only true resort with an extensive array of leisure facilities for all members of the family.
The Resort, Jebel Ali Beach will comprise of three properties; JA Palm Tree Court, JA Beach Hotel and JA Lake View Hotel with 348 keys due to open in September 2019, which will bring additional dining options and new leisure facilities to the destination. Set within 128 acres, The Resort, Jebel Ali Beach currently offers a variety of room types, from dedicated family rooms to luxurious suites, an 800-metre private beach, four landscaped swimming pools, a choice of 16 restaurants and bars and an abundance of leisure activities designed to help create wonderful family memories.
The Resort, Jebel Ali Beach is situated just 10 minutes’ drive from the Dubai Parks & Resorts (Legoland, and Legoland Water Park Bollywood Parks and Motiongate), and is a destination that offers a vast array of leisure adventures all in one destination. Guests can follow in Tiger Woods footsteps and enjoy a round on the world-class 9-hole golf course, they can go horse-riding, get active at the fully equipped watersports center, experience fishing from the Marina or try their hand at pistol or clay shooting. Just steps away from their rooms, guests can jump on a seaplane and experience the delights of Dubai from the sky, swing a racquet at the JA Tennis Academy, play Beach Volleyball or relax with a spa or traditional Hammam treatment. All this and more, making The Resort, Jebel Ali Beach the ideal Dubai beachfront family holiday destination.
Anthony Ross, Chief Executive Officer, JA Resorts & Hotels, says “This is an exciting progression in our plans to further develop our unique portfolio of properties and expand on their offerings, which started with the revamp of JA Hatta Fort Hotel last year. The Resort, Jebel Ali Beach has been a destination that has provided family focused holidays since 1981 and our 40% repeat guests that we welcome back is testament to this. The new hotel and repositioning of the resort are designed to meet the needs of today’s leisure travelers who we know are looking for experiences to remember. It further cements JA Resorts & Hotels commitment to be a leader in providing unique getaway experiences to thrill all generations, while it pays homage to the resort’s rich history, stunning location and the unique culture of Dubai”.
William Harley Fleming, Cluster General Manager of The Resort, Jebel Ali Beach, says “We are delighted to announce the new positioning and enhancements being made to this iconic resort and JA Resorts & Hotels flagship resort. The rebranding of the resort and new property will solidify its position as one of the most well-known family-friendly resorts in the UAE. Work is now well underway and at the interior fit-out stage and set for the confirmed September 2019 opening. We have now started work on a new property, which will add more new rooms, restaurants and two new swimming pools into the mix, giving our guests three very different accommodation offers in one destination. As the resort develops, it may have a new look and a new name, but it will continue to provide the same first-class visitor experience that has made both UAE residents and travelers feel at home for several decades”.
About JA Resorts & Hotels
Dubai-based JA Resorts & Hotels, owned by the Dutco Group of Companies, is an international hospitality company with over 30 years’ experience in managing and operating resorts and hotels. JA Resorts & Hotels employs approaching 2,000 associates across an inspiring portfolio and is proud of its rich diversity of cultures and nationalities. JA Resorts & Hotels’ award-winning portfolio includes the all-suite five-star JA Palm Tree Court and JA Jebel Ali Beach Hotel within the award-winning JA Jebel Ali Golf Resort. The five-star JA Ocean View Hotel, as well as the deluxe hotel apartments of JA Oasis Beach Tower, are both located along ‘The Walk’ in Dubai Marina. JA Resorts & Hotels are dedicated to maintaining high standards of sustainability at all properties, with their efforts being rewarded at two of the properties, JA Jebel Ali Golf Resort and JA Ocean View Hotel which have both been awarded a Green Globe Certification. JA Resorts & Hotels portfolio also includes the recently renovated JA Hatta Fort Hotel, a secluded getaway located in the mountainous area of Hatta. The company also offers a floating prestige dining experience in the form of JA Bateaux Dubai on the Dubai Creek. Additionally, JA Al Sahra Desert Resort Equestrian Centre, the JA Centre of Excellence and the JA Shooting Club. In addition to its UAE based properties, JA Resorts & Hotels extended their offering with two five-star tropical resorts in the Indian Ocean – JA Enchanted Island Resort in the Seychelles and JA Manafaru in the Maldives. For more information on JA Resorts & Hotels, please visit www.jaresortshotels.com
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Amit Singh
Mumbai, India
Excellent Company For Hospitality Professionals