Dubai Tourism Leads Discussions on Hotel Retrofitting for a More Sustainable Industry

Dubai, UAE 10 March 2019: Further driving environmental awareness amongst industry stakeholders, Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) underlines ways in which the adoption of efficient resource management practices can lead to substantial annual savings for hotel properties. The process of ‘retrofitting’ has become a key focus for the city’s tourism sector and represents Dubai Tourism’s ongoing commitment to working closely with its industry partners as part of its Dubai Sustainable Tourism (DST) initiative. Building on the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai to transform Dubai into a leading sustainable city, DST underscores the importance of joint collaborations between developers and energy service companies (ESCOs) to reduce carbon emissions by 16 per cent by 2021 in line with the Carbon Abatement Strategy.

The process of retrofitting calls for the upgrade of a building’s existing systems and technologies, transforming them into smart, energy-efficient infrastructures that can seamlessly improve their operations and help to save costs on an annual basis. A retrofitting programme is implemented following technical and financial audits of current conservation measures, enabling building owners and operators to identify key sustainable procurement practices that can reduce excess energy outputs across the property.

Commenting on the importance of encouraging retrofitting practices, Yousuf Lootah, Executive Director – Tourism Development & Investments, Dubai Tourism, said: “Working in line with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to spearhead Dubai’s transformation into one of the most sustainable cities globally, we aim to encourage wide-spread adoption of energy efficient practices including the implementation of retrofitting programmes across the breadth of Dubai’s hotel portfolio. Our ongoing partnerships with energy saving companies are aimed at boosting environmental sustainability across the industry, to harness the collective power of our hospitality stakeholders and assist them in their commitment to efficient practices throughout their properties. This allows for the development of high-performance buildings that are less costly to operate, will increase in value over time and are able to contribute to a more sustainable sector.”

Energy Management Consultants and companies across Dubai’s public and private sector provide retrofitting models that are supported by mutually beneficial partnerships – including investment opportunities that offer energy performance contracts based on shared or guaranteed savings. In the shared savings approach, the ESCOs secure credit to finance the energy efficiency measures, with the guaranteed savings approach calling on the hotel to invest in its own equipment while the ESCO takes a risk on the performance.

Leading by example, the Wyndham Dubai Marina property recently underwent an extensive retrofitting programme to maximise efficiency and increase its energy saving potential, seeing immediate results and pledging its aim to continue its conservation efforts. As an additional resource to optimise efficiency, DST encourages hotels to enroll their properties for the Carbon Calculator tool, created to enable measurement of the CO2 emission baseline of the hospitality industry in Dubai and identify the gaps in order to provide the right support.

The DST initiative, which is managed by the Tourism Development & Investments Division at Dubai Tourism, aims to position Dubai as one of the world’s leading sustainable tourism destinations in collaboration with the following partners: Etihad ESCO, Dubai Carbon, Emirates Environmental Group, Emirates Wildlife Society – WWF and Emirates Green Building Council, as well as the Dubai Supreme Council of Energy, DEWA and Dubai Municipality as strategic partners.

For more information, please visit https://dst.dubaitourism.ae/

About Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism)

With the ultimate vision of positioning Dubai as the world’s leading tourism destination and commercial hub, Dubai Tourism’s mission is to increase the awareness of Dubai among global audiences and to attract tourists and inward investment into the emirate. Dubai Tourism is the principal authority for the planning, supervision, development and marketing of Dubai’s tourism sector. It markets and promotes the Emirate’s commerce sector and is responsible for the licensing and classification of all tourism services, including hotels, tour operators and travel agents. Brands and departments within the Dubai Tourism portfolio include Dubai Business Events, Dubai Calendar, and Dubai Festivals and Retail Establishment.