Carrefour Responds with ‘Click and Collect’: The latest innovation for faster and more flexible online shopping
Buy online and pick up your order to enjoy quick and convenient access to groceries
Dubai, UAE, 27th May 2020: Carrefour, operated by Majid Al Futtaim in the UAE, is introducing Click and Collect, a new service that will give online shoppers added flexibility and convenience with their order. Carrefour online customers now have the option to collect their orders from select locations.
Carrefour launched Click and Collect to address increased demand for online shopping in light of the Covid-19 outbreak. The new service allows shoppers to fill their online grocery baskets, place an order, select the store they wish to pick up their items from, and a timeslot that fits their schedule. Groceries will be carefully packaged and stored, where necessary refrigerated, until customers pick up their orders from participating Click and Collect stores.
Free of charge, Click and Collect is now available at Carrefour stores in Mall of the Emirates, City Centres Deira, Meaisem and Mirdif, My City Centre Masdar, Wafi Mall. For participating Carrefour stores within Majid Al Futtaims own shopping malls, a unique collaboration adds further convenience by enabling customers to opt for parking pick up where a customer service agent will promptly deliver items straight to the shoppers vehicle.
Philippe Peguilhan, Carrefour UAE Country Manager at Majid Al Futtaim Retail said, At a critical time when customers are seeking more choice and more convenience from their shopping experience, weve listened and responded with the launch of our new Click and Collect service.
At Majid Al Futtaim, and by extension Carrefour, we are committed to providing our customers and the communities we serve not only with accessible products, but also new ways of shopping that adapt to their changing circumstances like maintaining social distance. Click and Collect is another example of our inventive thinking in practice, and marks the evolution of our digital offering to meet the needs of the modern customer.
Nalla Karunanithy at Majid Al Futtaim Retail Chief Digital Officer, Omni-channels, said: We have witnessed a spike in Carrefour online orders in the last few weeks due to the current situation, which lead us to explore new initiatives to fulfil customers orders and keep them satisfied. We realize that some customers dont want to wait for their orders to be delivered in the next available time slot, so we made the orders available for collection at their convenience.
Carrefour will gradually roll out the Click and Collect service to additional hypermarket and supermarket locations over the coming weeks.
About Carrefour
Carrefour is one of the largest hypermarket and supermarket chains in the world. The brand was launched in the region in 1995 by Majid Al Futtaim, which is the exclusive franchisee to operate Carrefour in over 30 countries across the Middle East, Africa, and Asia. Today, Majid Al Futtaim operates over 300 Carrefour stores, serving more than 750,000 customers daily and employing over 37,000 colleagues.
Carrefour operates different store formats, as well as multiple online offerings to meet the growing needs of its diversified customer base. In line with the brands commitment to provide the widest range of quality products and value for money, Carrefour offers an unrivalled choice of more than 100,000 food and non-food products, and an exemplary customer experience to create great moments for everyone every day.
About Carrefour in UAE
Carrefour was launched in the UAE in 1995. Today, Carrefour operates 29 hypermarkets and 80 supermarkets, employing more than 10,000 colleagues.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one mans vision to transform the face of shopping, entertainment and leisure to create great moments for everyone, every day. It has since grown into one of the United Arab Emirates most respected and successful businesses spanning 16 international markets, employing more than 44,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 27 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighbourhood centres, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in a number of markets across the Middle East, Africa and Asia, operating a portfolio of more than 300 outlets.
Majid Al Futtaim operates more than 500 VOX Cinemas screens and 37 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, iFly Dubai, Dreamscape and Ski Egypt, among others. The Company is parent to the consumer finance company 'Najm', and a Fashion, Home and Specialty retail business representing international brands such as Abercrombie Fitch, Hollister, AllSaints, lululemon athletica, Crate Barrel, Maisons du Monde and LEGO. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management.
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Amit Singh
Mumbai, India
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