Al Maghrabi Ashraf Wins Judges' Choice F&B Champion of the Year at the 3rd Middle East F&B Excellence Awards 2025
Celebrating a legacy of success: Al Maghrabi Ashraf recognized as F&B Champion of the Year for his leadership at Waldorf Astoria Dubai Palm Jumeirah
On February 4, 2025, at the JW Marriott Marina in Dubai, the Middle East F&B Awards, organized by Hozpitality Group, celebrated the outstanding contributions of leaders in the food and beverage sector. Among the highly anticipated awards was the F&B Champion of the Year, presented to Al Maghrabi Ashraf, Director of F&B at Waldorf Astoria Dubai Palm Jumeirah.
With over 25 years of experience in the hospitality industry, Ashraf has consistently demonstrated excellence in leading F&B operations across various renowned five-star hotels and resorts. His leadership abilities have been instrumental in managing a team of 300 diverse staff members across 15 revenue-generating outlets. Known for his strong financial acumen, Ashraf expertly manages the F&B P&L, budgets, forecasts, and action plans, all while ensuring maximum profitability.
Ashraf’s expertise extends to crafting exceptional F&B marketing strategies, implementing rigorous service standards, and ensuring the highest levels of guest satisfaction. His commitment to excellence is evident in his approach to recruitment, where he carefully selects high-potential candidates for various F&B positions, contributing to the seamless operation of Waldorf Astoria Dubai Palm Jumeirah's renowned dining experiences.
His extensive training includes certifications in Kitchen & Restaurant Management, HABC Level 4 Award in Managing Food Safety, and HACCP internal auditing, among others. Ashraf’s diverse background and wealth of experience make him a standout leader in the F&B industry, earning him the prestigious title of F&B Champion of the Year at the Middle East F&B Awards.
Congratulations to Al Maghrabi Ashraf for his remarkable achievements in the F&B sector, and for being a true leader in hospitality.
Meela Seenarain
Dubai, United Arab Emirates UAE