DET Invites Hotels to Apply for the Second Cycle of the Dubai Sustainable Tourism Stamp Initiative

Dubai, United Arab Emirates – 15 August 2024: Dubai Department of Economy and Tourism (DET) has launched the second cycle of the Dubai Sustainable Tourism Stamp, to recognise hotels in the city with the highest levels of adherence to DET’s ‘19 Sustainability Requirements’, a set of mandatory standards to support the ongoing drive to position Dubai as a leading sustainable tourism destination.

Serving as a validation of a hotel’s dedication to sustainability, and showcasing its eco practices to guests and the global community, the DST Stamp was launched in 2023 and contributes to Dubai’s broader sustainability agenda. It is awarded under a three-tier scheme – gold, silver, and bronze – and validated by a committee of senior industry professionals to ensure integrity and independence. The window for hotels to submit their applications opened today (15 August) and will close on 15 September, with the announcement of the hotels receiving the DST Stamp for 2024 set to be made in January 2025.

Yousuf Lootah, CEO of Corporate Strategy and Performance sector at DET, and Head of the DET Environmental Sustainability & Social Responsibility Committee, said: “The Dubai Sustainable Tourism Stamp is more than just an accolade to recognise excellence in sustainability – it is a testament to the support and guidance of our visionary leadership to position Dubai at the forefront of global efforts in sustainable tourism. As we launch the second cycle of the DST Stamp, we invite hotels across Dubai to showcase their commitment to sustainability and contribute to our shared vision for a greener future, aligning with a key goal of the D33 Agenda to transform Dubai into the best city to visit, live and work in. This initiative continues to inspire enhanced collaboration between the government and private sectors in Dubai, further underscoring our resolve to set new standards in environmental stewardship within the hospitality industry."

The ‘19 Sustainability Requirements’ were introduced in 2019 to guide hotels in implementing eco-friendly practices, and are part of the wider Dubai Sustainable Tourism (DST) initiative, developed by DET to drive the tourism sector's transition to a low-carbon, resource-efficient, and sustainable industry model. It is part of DET's broader commitment to fostering sustainable tourism in Dubai and is aligned with the ambitious goals of the Dubai Economic Agenda, D33, to further consolidate Dubai’s position as a leading global city for business and leisure.

Encompassing a wide range of criteria that hotels must meet, the ‘19 Sustainability Requirements’ include taking steps to achieve energy and water efficiency, implementing waste management programmes, guest education, and employee training initiatives, all designed to enhance environmental performance and ensure compliance with sustainability standards.

In the first cycle of 2023, the DST Stamp received 278 hotel applications, resulting in 70 winners – 11 gold, 28 silver, and 31 bronze – demonstrating the hospitality sector's enthusiastic commitment to adopting sustainable practices. Hotels recognised in the first round have highlighted the importance of the initiative, detailing the benefits their participation brought.

Nila Pendarovski, General Manager at Rove Expo City, said: “At Rove Hotels, we're not just committed to providing exceptional hospitality, we're also deeply invested in running our operations in a sustainable manner. We were honoured to be part of the first round of the DST Stamp certification process, an initiative we view as crucial to our growth as responsible hoteliers. This process has guided us in refining our operations from A to Z, enabling us to find more sustainable ways to serve our Rovers (guests). We eagerly anticipate the opportunity to participate in this process again, as we continue to champion sustainability in every aspect of our business.”

Luciano Fontana, General Manager, Sofitel Dubai The Obelisk, added: “Receiving the Gold Tier from the prestigious Dubai Sustainable Tourism Stamp was a remarkable honour for Sofitel Dubai The Obelisk. This recognition reflected our unwavering dedication to sustainable luxury, ensuring that every guest’s experience contributes positively to environmental and social responsibility. We are proud to lead the way in sustainable tourism and look forward to setting new benchmark for excellence in this field.”

Inspired by global objectives such as the United Nations’ Sustainable Development Goals 2030, and country-wide strategies including the UAE’s Net Zero 2050 initiatives, the DST initiative and DST Stamp align with the UAE’s Year of Sustainability, which was extended into 2024. Another key initiative under DST has been the rollout and ongoing development of the Carbon Calculator tool, which measures the carbon footprint within Dubai’s hospitality sector. The tool tracks real-time data for carbon emission sources, allowing hotels to identify and effectively manage their energy consumption.

Additionally, DST complements the citywide ‘Dubai Can’ sustainability movement, which through its ‘Refill for Life’ campaign has seen the reduction in the usage of an equivalent of more than 23 million 500ml single-use plastic water bottles and 11.5 million litres of water dispensed via 50 water fountains located throughout the city. Dubai Can has followed this up with a second initiative, Dubai Reef, the world’s largest marine reef development project, with 20,000 modules set to be deployed across 600 square kilometres of Dubai’s waters by 2027.

Hotels can contact dstsupport@dubaidet.ae for further details about applying for the DST Stamp.

About Dubai Department of Economy and Tourism (DET)

With the ultimate vision of making Dubai the world’s leading commercial centre, investment hub and tourism destination, Dubai Department of Economy and Tourism (DET) is mandated to support the Government in positioning the emirate as a major hub for global economy and tourism, and in boosting the city’s economic and tourism competitiveness indicators, in line with the goals of the Dubai Economic Agenda, D33, which aims to double the size of the emirate’s economy and further consolidate Dubai’s position as a leading global city for business and leisure.

Under this remit, DET is driving efforts to further enhance Dubai’s diversified, innovative service-based economy to attract top global talent, deliver a world-class business environment and accelerate productivity growth. Additionally, DET is supporting Dubai’s vision to become the world’s best city to visit, live and work in by promoting its diverse destination proposition, unique lifestyle and outstanding quality of life, overall.

DET is the principal authority for planning, supervising, developing and marketing Dubai’s business and tourism sectors. It is also responsible for licensing and classifying all types of businesses, including hotels, tour operators and travel agents. The DET portfolio includes Dubai Economic Development Corporation (DEDC), Dubai Business Registration and Licensing Corporation (DBLC), Dubai Corporation for Consumer Protection and Fair Trade (DCCPFT), Dubai SME, Dubai Corporation for Tourism and Commerce Marketing (DCTCM), Dubai Festivals and Retail Establishment (DFRE) and Dubai College of Tourism (DCT).