Address Sky View and Butter Dxb Unveil Spectacular UAE National Day Collaboration
Address Sky View proudly announces its breath-taking collaboration with Butter Dxb
Dubai, UAE (27 November 2023): In recognition of the UAE's 52nd National Day, Address Sky View proudly announces its breath-taking collaboration with Butter Dxb, the esteemed luxury flower décor and gifting company. Renowned for its charm in floral concepts and bespoke luxury décor, the petals used in this magnificent display are not only visually stunning but also meticulously curated for their freshness, organic quality, and irresistibly attractive essence. Butter Dxb joined forces with Address Sky View to create an awe-inspiring representation of the UAE flag, adorning the property’s entire iconic infinity pool, marking one of the most significant celebrations in Dubai and across the UAE.
As a symbol of unity and pride, Butter Dxb, synonymous with refined femininity and gracefulness in its designs, employed their exquisite collection of flowers to meticulously craft the UAE National flag shape, impeccably decorating the iconic infinity pool at Address Sky View. This collaborative masterpiece pays tribute to the essence of the UAE, encapsulating the spirit of the nation's 52nd National Day celebration.
Butter Dxb, led by visionary founder Aastha Parekh, has redefined the landscape of floral concepts, luxury décor, and bespoke gifting since its inception in early 2020. With an innate desire to evoke emotions through timeless and elegant floral arrangements, Aastha Parekh's vision resonates through every meticulously designed creation, drawing inspiration from her background in the luxury world of fashion.
Butter Dxb's product range boasts high-quality floral arrangements and luxury gifting items that embody sophistication and timeless quality, including Fresh Flower Bouquets, Flower Boxes, Signature Fragrance Candles, Forever Roses, Corporate Gifting, Private Labeling, and Event Décor.
Address Sky View, an architectural marvel boasting twin towers connected by a sky bridge, is the perfect place to embrace the epitome of luxury and enjoy life's moments unfolding. The infinity pool, offering an unrivalled view of the iconic Burj Khalifa, now stands as a canvas adorned with the UAE National flag crafted by Butter DXB, adding an extraordinary touch to the skyline-defining structure.
The Address Sky View and Butter Dxb collaboration for the UAE National Day celebration is a celebration of the innovative spirit and creativity shared by both. This incredible display at the infinity pool will undoubtedly captivate residents and visitors alike, commemorating the unity and pride of the UAE on its 52nd National Day.
About Address Hotels + Resorts
Address Hotels + Resorts is the first brand launched by Emaar Hospitality Group with properties situated in some of the most sought-after locations. Address brings a fresh identity to the global hospitality and service sector by setting new benchmarks with its gracious hospitality and exceptional service. Recognized for its fusion of contemporary style with a touch of classic elegance, Address Hotels + Resorts enriches the lives of its guests with intuitive experiences. Staying true to its tagline ‘Where Life Happens’, Address offers its guests opportunities to celebrate life and its most cherished moments. It is the ultimate Address.
About Emaar Hospitality Group:
Emaar Hospitality Group LLC is a wholly owned subsidiary of Emaar Properties PJSC, the Dubai-based global property developer, and manages Emaar’s hospitality and leisure projects across the region. Defining its competency in managing mixed-use property developments, Emaar Hospitality Group owns and manages a diversified portfolio of assets including hotels, serviced residences, golf retreats, a polo and equestrian club, marina and yacht club and lifestyle dining outlets. Emaar Hospitality Group has defined its credentials in the hotel industry with the launch of three brands, each with a distinct niche – Address Hotels + Resorts, Vida Hotels and Resorts and Rove Hotels. Address Hotels + Resorts, a premium luxury hotel and residences brand, brings a fresh identity to the hospitality and service sector of Dubai and the region. Address’s brands feature a bouquet of experiences providing unique benefits for business and leisure travellers within its properties. Address Hotels + Resorts is set to operate hotels and serviced residences in Egypt, Turkey, and Bahrain, apart from expanding its presence in Dubai. An upscale boutique lifestyle hotel and residences brand, Vida Hotels and Resorts is a refreshingly different concept for the new generation of business executives, entrepreneurs and leisure travellers. The hotels create a stimulating environment for the younger generation. Vida currently operates two hotels in Dubai–Vida Downtown Dubai and Manzil Downtown Dubai. Vida Hotels and Resorts is set to operate a hotel and serviced residences in Bahrain and other key markets in the region as well as in Dubai. Rove Hotels is a contemporary new midscale hotel and residences brand developed by Emaar Hospitality Group for a joint venture of Emaar Properties and Meraas Holding. Rooted in culture and design-influenced, Rove Hotels celebrate the very heartbeat of the city with its unique approach to delivering value hospitality experiences for the young and young at heart global traveller, who explores without borders. The first project in the Rove Hotels portfolio is Rove Downtown Dubai, which opened doors in May 2016. The leisure assets of Emaar Hospitality Group include Arabian Ranches Golf Club and Dubai Polo & Equestrian Club.
